Final update date: September 28, 2025 at 5:12 PM

Last Friday (September 26th), we had breakfast at Hormon Yaki Kouei Shonen Dori Branch in Kabukicho, Shinjuku, with Popcorn Hinamama and the new cast.
As for the meat, I had the kalbi, harami and white colo hormone, and it was really delicious. Hina Mama, thank you for the meal 😋
I have visited this yakiniku restaurant several times in the morning, and it is always delicious, so it is a recommended restaurant in Kabukicho.
Below we will be posting an overview of this shop and a gallery featuring the new popcorn cast.
table of contents
About Hormon Yaki Kouei Shoyasudori Store
The overview of "Hormon Yaki Kouei Shonen Dori Store" in Kabukicho, Shinjuku is as follows.
*This information is quoted from Microsoft Copilot, so please check with the store for the latest information.
<img draggable="false" role="img" class="emoji" alt="🥩" src="https://s.w.org/images/core/emoji/16.0.1/svg/1f969.svg"> What is Hormones Yaki Kouei Shonen Dori Branch?
Hormon Yaki Kouei is a yakiniku and hormone specialty store with multiple stores along Shinjuku Shoyasu-dori. Among them, Shoichiya-dori store is the largest and has a wide range of table seats, making it ideal for groups. It is open until 6am, and is a reliable item that can meet your late-night yakiniku desires.
🍖 Specialty menu
- Extreme Hormones (1,100 yen) A plump hormone that is cooked boldly over charcoal. The sweetness and softness of the fat are exquisite, and won't let go of the regular customers.
- Thick tongue salt (1,980 yen) This lineup is irresistible for tongue lovers, including salted top tongue and thick sliced tongue steak.
- Specially selected Japanese beef platter A portion of five varieties: special Japanese beef tongue salt, pepper, zabuton, top kalbi, and top charami. Eat it with salt to highlight the flavor of the meat.
🍽️ Banquet and Course Menu
- Basic course (2 hours, 6,600 yen) All-you-can-drink and all-you-can-eat rice. A satisfaction course of 16 items.
- Special course (2.5 hours, 7,700 yen) Luxurious content packed with Kouei's popular menu items.
- Deluxe course (3 hours, 8,800 yen) A luxurious course that goes beyond the realm of yakiniku. It is also recommended for entertaining and anniversaries.
🕓 Business Hours and Access
- Business hours Mon-Thu: 17:00 - 5:00 the next day Friday and the day before public holidays: 17:00 - 6:00 the next day Sat: 11:30 - 6:00 the next day Sunday and public holidays: 11:30 - 5:00 the next day
- Access 1 minute walk from the north exit of Seibu Shinjuku Station 7 minute walk from the east exit of JR Shinjuku Station
🛎️ Other features
- All seats are non-smoking
- Available menus for English, Chinese and Korean
- Delivery and takeout available
- Credit cards, electronic money, and QR payments are supported
- Birthday bonus available (sparkling wine gift)
Hormon Yaki Kouei is a famous yakiniku restaurant that combines the three key features of taste, atmosphere and convenience. The fact that it is open until late at night makes it perfect for a drink party or for a late-night meal. Even if the Shoichi-yasu-dori store is full, you can rest assured that the main store, Shinjuku East Exit store, and Seibu Shinjuku Station store are nearby.
Kouei official website
Gllery





